PIRTEK will continue its proud association with the NRL, joining the Brisbane Broncos as a Premier Sponsor from 2014.
At the announcement, the Broncos revealed its new away jersey for the coming season – featuring the Pirtek logo emblazoned beneath the number on each player’s back.
“After our nine-year association with the Eels concluded this year, Pirtek has decided to expand its sponsorship portfolio across a number of mediums,” said Pirtek Fluid Systems Chief Executive Stephen Dutton.
“We have chosen the Brisbane Broncos as a great platform to help us grow and develop our markets across Queensland, where we have an existing franchise network with 29 locations.
“Rugby League has been a great vehicle to build recognition of Pirtek in New South Wales, so now we see this sport as an opportunity to continue building that strength in Queensland.
“The Broncos are such an iconic club and share the same philosophies and ideals of quality, success and service as the Pirtek business”.
With a naming of the Eels home ground to be called Pirtek Stadium and the new partnership with Broncos, State of Origin will take on a new importance for all Pirtek staff and customers.